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Archive for February, 2008

Quiz Marketing

Saturday, February 23rd, 2008

80,000 links in 3 months.
Ranking for competitive terms in 6 months with a brand new domain.
Sounds pretty sweet, huh? Those are the numbers that Matt Inman reported to Joe Whyte in a Search Marketing Standard interview… Those are the numbers that made the quiz bug bite.
Four months later I’m working with the Search Commander […]

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First off, I’ve only written one quiz and I’ve currently generated 0 links using personality quizzes. I write this to share the research I’ve done thus far for folks who’d like to think WAY TOO MUCH about quiz writing in the future.
A SMStandard article first got me interested in personality quiz writing. The article mentions […]

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Ever since the quiz marketing bug bit me (when I read this interview with Matt Inman by Joe Whyte) I’ve paid a lot more attention to personality quizzes and folks who use them for marketing. I’d already seen them on MySpace and I hear they’re quite popular on FaceBook.
Then I started to notice how […]

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On April 30th 2004 I defined the term “Algoholic” in Urban Dictionary. To the best of my knowledge I coined the term.
Here’s what I wrote then:
1. algoholic
Someone who watches search engine algorithms closely for the purpose of making appropriate changes to websites with the intent of getting higher results.
Usage:
If you check Google datacenters regularly you’re […]

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